The Rolling Stones, especially Jagger and Richards, who are associated as symbols of rebellion and danger, are translated into other forms in non-music fields. For example, hooliganism in football, where The Rolling Stones symbol is often displayed in the stadium to show unity and courage in supporting the Bandung football team, Persib.
Japi Tambajong stated in Ensiklopedi Musik (1991) that The Rolling Stones influenced people's slang words. On the other hand, The Rolling Stones logo can also be found on several food brand logos to indicate very spicy food.